How & Where to Advertise my Website ?!

Now that you have a fantastic web design for your business designed by a professional design, what is most important is having visitors on your website. Since you have launched your website most probably you will have informed a few business associates about your website, but that will be it. Only a handful of people would be knowing about your website and no more. Your newly launched website will need a steady stream of visitors to get popular and get listed into search engines.

Only when your website is listed or indexed in prominent search engines, than you can expect to get some business from your website. So, today we will discuss the various methods by which you can advertise your website, some of the ways are free and some others require to spend money.

1. If you have it, Mention it !
It makes no sense to have a website and not inform people about it. You should inform all the people that you get in touch with, about your website or atleast your website name. Once your website is launched, imemdiately put your website name on all your office stationery like letter heads, visiting cards, envelopes etc. Also do remember to mention your website at uncommon places like under the office table glass, at the main office gate. This will help your website to reach people, they will come to know about your website's existence.

2. Use personalised email
Using free emial addresses like gmail, hotmail, yahoo etc makes you look cheap. If your website design is launched and you have web hosting for the same than your web hosting provider can offer you personalised email addresses like sales@yourcompany.com, info@yourcompany.com. Get ushc email addresses and start using them, every contact to whom you send email from this email address will get to know about your website. Also print your personalised email address on your visiting cards and letter heads.

3. Make your website Travel
If your company has transport facility or cars, than make sure that you print the website name onto it, the vehicle will reach out to many place and many people will see your website name and your websitewill get famous. I recommend also printing your website name at the back of your car.

4. Send Greetings
During festivals, like Diwali & Christmas, do send out gretting cards to your business associates. You can print your website name in the greeting cards. If you offer gifts to your customers, make sure that the gift is embossed with your website name.

5. Advertising Offline
Insert an advertisement into the local news paper or niche industry magazine and display your website name prominently in that.

6. Advertising Online
Consider advertising on the internet on various search engines like Google Adwords, Yahoo & MSN Live Adcenter. All this search engines have advertising packages to suit your budget and other preferences. Since all of them are based on pay per click basis, you pay only when someone clicks on your advertisement and not on display of your advertisement. There are also various other preferences that can be customised, and the best part is that you can set a daily budget that you wish to advertise for.

7. Tie-Up
Forge a relationship with other industry related websites, and ask for link exchange.

8. Spread Information
Spread the information about your website to all the trade associations and chambers of commerce in your area of operation.

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