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How
& Where to Advertise my Website ?!
Now that you have a fantastic web design for your business
designed by a professional design, what is most important
is having visitors on your website. Since you have launched
your website most probably you will have informed a few business
associates about your website, but that will be it. Only a
handful of people would be knowing about your website and
no more. Your newly launched website will need a steady stream
of visitors to get popular and get listed into search engines.
Only when your website is listed or indexed in prominent
search engines, than you can expect to get some business from
your website. So, today we will discuss the various methods
by which you can advertise your website, some of the ways
are free and some others require to spend money.
1. If you have it, Mention it !
It makes no sense to have a website and not inform people
about it. You should inform all the people that you get in
touch with, about your website or atleast your website name.
Once your website is launched, imemdiately put your website
name on all your office stationery like letter heads, visiting
cards, envelopes etc. Also do remember to mention your website
at uncommon places like under the office table glass, at the
main office gate. This will help your website to reach people,
they will come to know about your website's existence.
2. Use personalised email
Using free emial addresses like gmail, hotmail, yahoo etc
makes you look cheap. If your website design is launched and
you have web hosting for the same than your web hosting provider
can offer you personalised email addresses like sales@yourcompany.com,
info@yourcompany.com. Get ushc email addresses and start using
them, every contact to whom you send email from this email
address will get to know about your website. Also print your
personalised email address on your visiting cards and letter
heads.
3. Make your website Travel
If your company has transport facility or cars, than make
sure that you print the website name onto it, the vehicle
will reach out to many place and many people will see your
website name and your websitewill get famous. I recommend
also printing your website name at the back of your car.
4. Send Greetings
During festivals, like Diwali & Christmas, do send out
gretting cards to your business associates. You can print
your website name in the greeting cards. If you offer gifts
to your customers, make sure that the gift is embossed with
your website name.
5. Advertising Offline
Insert an advertisement into the local news paper or niche
industry magazine and display your website name prominently
in that.
6. Advertising Online
Consider advertising on the internet on various search engines
like Google Adwords, Yahoo & MSN Live Adcenter. All this
search engines have advertising packages to suit your budget
and other preferences. Since all of them are based on pay
per click basis, you pay only when someone clicks on your
advertisement and not on display of your advertisement. There
are also various other preferences that can be customised,
and the best part is that you can set a daily budget that
you wish to advertise for.
7. Tie-Up
Forge a relationship with other industry related websites,
and ask for link exchange.
8. Spread Information
Spread the information about your website to all the trade
associations and chambers of commerce in your area of operation.
Web Design Temple, designs fabulous business
website design at affordable prices in India.
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